Since I’m in “let’s review some stuff I have” mode, it’s time to capture some brief thoughts on some of the other Apple devices I use on a regular basis. I broke down and bought a Magic Trackpad 2 and Magic Mouse 2. I’ve also been using the largest iPad Pro for over a year now, and I have what is now a Series 1 Apple Watch. As always, I’ve developed opinions (apparently it’s a thing I do).
I’ve been using an Apple Watch now for nearly 6 months, and it’s time to update the experience. Overall, I’m still mixed on smartwatches in general, and my time with the Apple Watch hasn’t changed that opinion.
I’ve been using smartwatches off-and-on for the last year or so. I started with Pebbles, then moved to an Apple Watch. But what have been my experiences? Are these things really gamechangers?
When the Apple Watch was first announced, I was pretty sure I wanted one. But I recently started to use my Kickstarter Pebble again, just to see if a watch fits my personal workflow, and I’m now rethinking if I’m going to bother. How I use a watch doesn’t match what the device does, and what I expect (or hope) from a smartwatch isn’t what’s being delivered.
Cue the prognosticators: now that the Apple event is over, we get to be entertained by all manner of predictions, good and bad. Many won’t be grounded in reality, and will rely on suppositions and guesswork, or worse will be based on the suppositions and guesswork of others. There was no guarantee than any home-run hit by Apple was going to be one when they stepped up to the plate, but neither was there a guarantee of failure. Will the Apple Watch succeed? It depends on who ends up buying it and why they do.
Today’s Apple announcement was marred by an absolutely atrocious streaming experience. Sure, the products were cool (and I’ll cover some initial thoughts on those), but the fact that Apple couldn’t get the live stream to work until more than halfway into the presentation was an embarrassment. Don’t be surprised to see Apple recruiting for new positions in the media group, and I would suggest that the two internal candidates for the head marketing job not get their hopes up.